Egypt is a country situated in North East Africa. The population in Egypt was about 76 million people in 2004 (Kwintessential, 2014). The main language for Egyptians is Arabic, though many businessmen know French and English. In our work we will make a socio-cultural analysis of Egypt in order to find out the core values, social life importance, manners and traditions, and business etiquette. It will allow running business in Egypt more effectively.
Thesis: The influence of Islam on the customs, traditions, and core values make the business etiquette similar to UAE. Power distance and uncertainty avoidance are high, the societies are male and group oriented either in Egypt or the UAE.
2. Main Body
2.1 Core values
Islam is the main religion in Egypt which dictates the core values of Egyptians in life. Islamic ethics is based on the Quran and a code of conduct for Egyptians. According to Islam, its believers are supposed to create peace and promote love in the world (Kwintessential, 2014). Muslims should be honest, kind, sincere, and truthful. Their words should correspond to their actions. Islamic ethics includes three principles: individual freedom and independence, family as a unit of the society (an individual should submit the group), and independence of ethical principles from the vote of majority because of their diving nature (Sattar, 2014). Even if majority of people voted about the acceptance of bribery, it would not be right.
2.2 Social life
Business in Egypt is based on personal relationship and family ties. A family is the most important social institution for Egyptians (Kwintessential, 2014). Most of them live together with their extended male-oriented families. Any individual subordinates to his family, kin, and tribe (Kwintessential, 2014). Traditional gender roles, family relations and authority are defended by the society. As a result, strong position of family and kinship in Egyptian society influences business, since nepotism is widely spread.
Besides, in Egypt there are three social classes (upper, middle, and lower) which are formed according to the family background (Kwintessential, 2014). Belonging to a certain social class greatly affects everyday life of Egyptians and their career opportunities. The upper social class gives a person an access to power.
2.3 Manners and customs
In Egypt it is not recommended to sit legs crossed as showing the sole of the shoe is considered to be offensive for a partner in dialogue. Then, it is better to give the right hand while shaking hands, passing things or meals (Kwintessential, 2014). It is also considered to be rude to point at things with a hand. What is more, during a dinner people should not look directly at the neighbors’ plates, as there is a belief that a person who stares at food of other people expresses “envy and desire” (Flitter, 2008). In Egypt people usually eat only with the right hand. If a person finishes eating, it is necessary for him to leave a little amount of food on the plate (Kwintessential, 2014). If a person wants to make a real compliment to the host, …