Solutions to Issues in Consumerism
After identifying the positive and negative outcomes of American consumerism, the main objective of this succeeding discussion is to explore solutions to negative outcomes or find ways to promote the identified positive outcomes of consumerism. In the previous discussion, the assessment focused on the clothing or apparel industry. The main issue is that Americans have become the major consumers of clothing, thereby, creating a large demand from the apparel industries (Singhal, 5).
Consequently, the large demand for clothing has transformed the ways that businesses or brands in the apparel industry manage operations. The positive outcomes of greater demand for clothing from the apparel industry include contributions to the employment rate (Brown, 142), and local and international economic growth (Birdsall & Graham, 78; Ching, 41). On the other hand, negative outcomes are social in nature such that the abundance of sweatshops creates unfair and unjust working conditions and wages for employees (Rosen, 5) and toxic chemicals used in manufacturing place risks on the safety of human consumers (Shishoo, 17). Furthermore, clothing manufacturing practices are detrimental to the environment particularly to water supply (Shishoo, 17) and some processes particularly waste disposal poison water and land resources (Muthu, 4).
Considering the positive and negative impact of greater demand for clothing or apparel, the succeeding discussion would focus on solutions to address the negative outcomes and the ways in which brands or businesses could take advantage of the positive outcomes of demand for clothing or apparel. Overall, brands or businesses should look to marginalized economies for expansion in order to help employ people in poor communities. To address the negative outcomes of clothing manufacturing, the implementation of laws and policies is important to curb the detrimental impact of the industry on the environment and to the quality of life and working conditions of employees.
Solutions and RecommendationsClothing brands may leverage the positive impact or contributions of the apparel industry by choosing to expand in poor communities. Since clothing brands contribute to local and international economic growth, clothing brands may aim to give back to the community and help poor, disadvantaged populations by bringing their business to these nations. Clothing brands may choose to strategically expand in developing nations by building manufacturing facilities or factories in these countries. Consequently, clothing brands would have to hire local employees. This move would improve employment rates in poor communities (Lopez-Acevedo & Robertson, 1). In addition, this strategy would also help the clothing brand as it would lower the cost of operations due to lower wages in other countries. Hence, adopting this strategy is advantageous for both clothing brands and local communities as it would help the brand lower operating costs while also helping poor populations and contributing to local and international economic growth (Morroni, 211). Clothing brands should abide by environmental laws and regulations.
Environmental laws and regulations are in place to make sure that business operations and practices do not harm the environment. Often, local …